NIKE EPIC REACT
While working at HarrimanSteel I worked on the Nike Epic React campaign. We were asked to convey the positive attributes of the shoe itself and create a microsite with ultra runner Coach Lee to give advice to those who bought the running shoe.
Agency: HarrimanSteel
Art Direction: Ellis Sargeant+Lydia Barba
Graphic Design: Rosa Koolhoven

3D shoe animation

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